MOBILE ADVERTISING

Everybody has a Smartphone in those days. Google Maps and pedestrian navigation has become daily business for all of us. Some already use location based services to tell their friends where they are and recommend places for others. I also like collecting badges on Foursquare and hope that i will be able to save some of thos achievements in the upcoming-next-application.

Mobile Advertising will rise within the next years. Some interesting figures for the expected growth in that market.http://adage.com/digital/article?article_id=146553 http://fb.me/KfNbA6Vh

What i am curious about to know, is how this will change the business within the media-business and who will provide the first solution to connect audiences through devices to solutions and relevance.