CONVENTION AND THE WISDOM OF THE LEMMINGS

It really sounds strange but as we all asked ourselves how can it happen that all are doing the same SH*$$T? How comes that the stock market crashes just by a sudden, a traffic jam just occurs on quiet emty motorways, on a two lane traffic lane only one lane is stucked with cars and the other is emty.

It’s always the same, people need some sort of guidance in the first place. We follow the convention because if there are more thinking the same it makes sense on the short term to follow those. Whistle blowing is some fact that definiteley works for mass-activatio. The critical point is always the critical mass. We donnot trust one unknown entity but in most cases we trust a bunch of individuals seeming trustful and real.

CROWDSOURCING

LISTEN TO THE CROWDS

LISTENING

It’s allways fascinating how humans build up their oppinion on the very few individuals within their direct relationships to develop a so called objective oppinion to help yourself in decissionmaking. As we often do in our individual surrounding enterprises behave the same. For each field there’s a specialist telling them what to do or donnot do. Out of these very focussed evaluations of the specialists the enterprise i figuring out a strategic holisitc deccission. DEEEEEEEEEEEEEEEAD. Most of the time the tasks are not wrapped up in a complete documentation of the enterprises strategic objectives or issues. Most of the tasks are already analysed by specialists within the cooperation and evaluated through another specialist on the external site. A lot of time has already been spent and the longer the different groups are discussing the more time, money and expectations loading up the project.

THE DIALOGUE

Bringing them all TOGETHER
Prepare and rollout THE STARTEGY and business goals
DO real brainstorming and collect the expectations and IDEAS
Summarize the results and let the individuals/CROWD vote and discuss
LISTEN and collect the feedback
SCORE the ideas and feedback
BRAINWORK again and finalize

BE SUCCESSFUL INNOVATIVE

HAPPY NEW YEAR.

// 2007

23:25 Clear Sky
23:30 drive to the harbour
23:45 arrival wit 100 others in a big queue
23:50 firework above Hamburg city
23:59 Kissing my girlfriend for New Year
00:00 FIREWORK
00:02 FORK
00:05 MORE FORK
00:10 Back to car
00:17 Traffic Jam
00:40 In Bed!

2008 //